{"id":703,"date":"2011-05-20T18:51:43","date_gmt":"2011-05-20T18:51:43","guid":{"rendered":"http:\/\/wpthemetestdata.wordpress.com\/?page_id=703"},"modified":"2023-06-22T12:22:49","modified_gmt":"2023-06-22T16:22:49","slug":"attribution-podcast","status":"publish","type":"page","link":"https:\/\/jeffgreenfield.com\/attribution-podcast\/","title":{"rendered":"Attribution Podcast"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7eu93-e0fc932e4c9d73f7c1dd9daba4b1ad30\">\n#top .av-special-heading.av-7eu93-e0fc932e4c9d73f7c1dd9daba4b1ad30{\npadding-bottom:1px;\nfont-size:40px;\n}\nbody .av-special-heading.av-7eu93-e0fc932e4c9d73f7c1dd9daba4b1ad30 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-7eu93-e0fc932e4c9d73f7c1dd9daba4b1ad30 .av-special-heading-tag{\nfont-size:40px;\n}\n.av-special-heading.av-7eu93-e0fc932e4c9d73f7c1dd9daba4b1ad30 .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-7eu93-e0fc932e4c9d73f7c1dd9daba4b1ad30 .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-7eu93-e0fc932e4c9d73f7c1dd9daba4b1ad30 .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n<\/style>\n<div  class='av-special-heading av-7eu93-e0fc932e4c9d73f7c1dd9daba4b1ad30 av-special-heading-h3 blockquote modern-quote  avia-builder-el-0  el_before_av_textblock  avia-builder-el-first  av-inherit-size'><h3 class='av-special-heading-tag'  itemprop=\"headline\"  >Attribution Podcast<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-a7j93-533025bbda838f0caf1266024e0be7bc\">\n#top .av_textblock_section.av-a7j93-533025bbda838f0caf1266024e0be7bc .avia_textblock{\nfont-size:20px;\n}\n<\/style>\n<section  class='av_textblock_section av-a7j93-533025bbda838f0caf1266024e0be7bc '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Each of these incredible people devoted time to have a conversation about their own journey and how measurement (and attribution) plays a role.<\/p>\n<p>Not only a fascinating look into experts that make up today&#8217;s marketing and measurement ecosystem, but also a reminder that your career path is anything but linear!<\/p>\n<\/div><\/section>\n<div  data-slideshow-options=\"{&quot;animation&quot;:&quot;fade&quot;,&quot;autoplay&quot;:false,&quot;loop_autoplay&quot;:&quot;once&quot;,&quot;interval&quot;:5,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;show_slide_delay&quot;:90}\" class='avia-content-slider avia-content-grid-active avia-content-slider1 avia-content-slider-odd  avia-builder-el-2  el_after_av_textblock  avia-builder-el-last  av-slideshow-ui av-control-default   av-no-slider-navigation av-slideshow-manual av-loop-once av-loop-manual-endless '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Blog\" ><div class=\"avia-content-slider-inner\"><div class=\"slide-entry-wrap\"><article class='slide-entry flex_column  post-entry post-entry-2739 slide-entry-overview slide-loop-1 slide-parity-odd  av_one_fifth first real-thumbnail posttype-post post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><a href='https:\/\/jeffgreenfield.com\/attribution-is-a-team-sport-with-ted-moon\/' data-rel='slide-1' class='slide-image' title='Ted Moon &#8211; Founder, Pathfinder Interactive'><img decoding=\"async\" width=\"258\" height=\"185\" src=\"https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/09\/ted-moon.png\" class=\"wp-image-3111 avia-img-lazy-loading-not-3111 attachment-portfolio_small size-portfolio_small wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/jeffgreenfield.com\/attribution-is-a-team-sport-with-ted-moon\/' title='Ted Moon &#8211; Founder, Pathfinder Interactive'>Ted Moon &#8211; Founder, Pathfinder Interactive<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class=\"slide-meta\"><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2020-07-14T07:00:00-04:00\" >July 14, 2020<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><div class=\"read-more-link\"><a href=\"https:\/\/jeffgreenfield.com\/attribution-is-a-team-sport-with-ted-moon\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/09\/ted-moon.png<\/span>\n\t\t\t\t\t\t<span itemprop='height'>185<\/span>\n\t\t\t\t\t\t<span itemprop='width'>258<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Jeff Greenfield<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2023\/06\/jgb-logo-1.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Jeff Greenfield<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2011-05-20T18:51:43-04:00\" >2020-07-14 07:00:00<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2020-07-26 09:01:27<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Ted Moon &#8211; Founder, Pathfinder Interactive<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-2738 slide-entry-overview slide-loop-2 slide-parity-even  av_one_fifth  real-thumbnail posttype-post post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><a href='https:\/\/jeffgreenfield.com\/attributions-missing-math-with-jim-spaeth\/' data-rel='slide-1' class='slide-image' title='Jim Spaeth &#8211; Partner at Sequent Partners'><img decoding=\"async\" width=\"259\" height=\"185\" src=\"https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/09\/jim-s.png\" class=\"wp-image-3115 avia-img-lazy-loading-not-3115 attachment-portfolio_small size-portfolio_small wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/jeffgreenfield.com\/attributions-missing-math-with-jim-spaeth\/' title='Jim Spaeth &#8211; Partner at Sequent Partners'>Jim Spaeth &#8211; Partner at Sequent Partners<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class=\"slide-meta\"><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2020-07-13T07:30:00-04:00\" >July 13, 2020<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><div class=\"read-more-link\"><a href=\"https:\/\/jeffgreenfield.com\/attributions-missing-math-with-jim-spaeth\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/09\/jim-s.png<\/span>\n\t\t\t\t\t\t<span itemprop='height'>185<\/span>\n\t\t\t\t\t\t<span itemprop='width'>259<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Jeff Greenfield<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2023\/06\/jgb-logo-1.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Jeff Greenfield<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2011-05-20T18:51:43-04:00\" >2020-07-13 07:30:00<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2020-07-26 09:01:21<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Jim Spaeth &#8211; Partner at Sequent Partners<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-2737 slide-entry-overview slide-loop-3 slide-parity-odd  av_one_fifth  real-thumbnail posttype-post post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><a href='https:\/\/jeffgreenfield.com\/attribution-apocalypse-with-alice-sylvester\/' data-rel='slide-1' class='slide-image' title='Alice Sylvester &#8211; Partner at Sequent Partners'><img decoding=\"async\" width=\"260\" height=\"184\" src=\"https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/09\/alice.png\" class=\"wp-image-3112 avia-img-lazy-loading-not-3112 attachment-portfolio_small size-portfolio_small wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/jeffgreenfield.com\/attribution-apocalypse-with-alice-sylvester\/' title='Alice Sylvester &#8211; Partner at Sequent Partners'>Alice Sylvester &#8211; Partner at Sequent Partners<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class=\"slide-meta\"><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2020-07-12T08:00:00-04:00\" >July 12, 2020<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><div class=\"read-more-link\"><a href=\"https:\/\/jeffgreenfield.com\/attribution-apocalypse-with-alice-sylvester\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/09\/alice.png<\/span>\n\t\t\t\t\t\t<span itemprop='height'>185<\/span>\n\t\t\t\t\t\t<span itemprop='width'>261<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Jeff Greenfield<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2023\/06\/jgb-logo-1.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Jeff Greenfield<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2011-05-20T18:51:43-04:00\" >2020-07-12 08:00:00<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2020-07-26 09:01:15<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Alice Sylvester &#8211; Partner at Sequent Partners<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-2740 slide-entry-overview slide-loop-4 slide-parity-even  av_one_fifth  real-thumbnail posttype-post post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><a href='https:\/\/jeffgreenfield.com\/attributions-400-million-dollar-marketer\/' data-rel='slide-1' class='slide-image' title='Tony Pitts &#8211; Chief Marketing Officer'><img decoding=\"async\" width=\"259\" height=\"185\" src=\"https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/09\/tony.png\" class=\"wp-image-3119 avia-img-lazy-loading-not-3119 attachment-portfolio_small size-portfolio_small wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/jeffgreenfield.com\/attributions-400-million-dollar-marketer\/' title='Tony Pitts &#8211; Chief Marketing Officer'>Tony Pitts &#8211; Chief Marketing Officer<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class=\"slide-meta\"><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2020-07-11T07:00:00-04:00\" >July 11, 2020<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><div class=\"read-more-link\"><a href=\"https:\/\/jeffgreenfield.com\/attributions-400-million-dollar-marketer\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/09\/tony.png<\/span>\n\t\t\t\t\t\t<span itemprop='height'>185<\/span>\n\t\t\t\t\t\t<span itemprop='width'>259<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Jeff Greenfield<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2023\/06\/jgb-logo-1.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Jeff Greenfield<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2011-05-20T18:51:43-04:00\" >2020-07-11 07:00:00<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2020-07-26 09:01:08<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Tony Pitts &#8211; Chief Marketing Officer<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-3233 slide-entry-overview slide-loop-5 slide-parity-odd  av_one_fifth  real-thumbnail posttype-post post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><a href='https:\/\/jeffgreenfield.com\/attribution-discovery-secrets-to-scaling-your-digital-marketing-with-vanessa-branco\/' data-rel='slide-1' class='slide-image' title='Vanessa Branco &#8211; Founder, Versa9'><img decoding=\"async\" width=\"260\" height=\"185\" src=\"https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/10\/vbranco-2-260x185.png\" class=\"wp-image-3271 avia-img-lazy-loading-not-3271 attachment-portfolio_small size-portfolio_small wp-post-image\" alt=\"\" srcset=\"https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/10\/vbranco-2-260x185.png 260w, https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/10\/vbranco-2.png 281w\" sizes=\"(max-width: 260px) 100vw, 260px\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/jeffgreenfield.com\/attribution-discovery-secrets-to-scaling-your-digital-marketing-with-vanessa-branco\/' title='Vanessa Branco &#8211; Founder, Versa9'>Vanessa Branco &#8211; Founder, Versa9<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class=\"slide-meta\"><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2020-07-11T06:01:00-04:00\" >July 11, 2020<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><div class=\"read-more-link\"><a href=\"https:\/\/jeffgreenfield.com\/attribution-discovery-secrets-to-scaling-your-digital-marketing-with-vanessa-branco\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/10\/vbranco-2.png<\/span>\n\t\t\t\t\t\t<span itemprop='height'>200<\/span>\n\t\t\t\t\t\t<span itemprop='width'>281<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Jeff Greenfield<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2023\/06\/jgb-logo-1.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Jeff Greenfield<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2011-05-20T18:51:43-04:00\" >2020-07-11 06:01:00<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2020-08-12 11:31:34<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Vanessa Branco &#8211; Founder, Versa9<\/span><\/span><\/span><\/article><\/div><div class=\"slide-entry-wrap\"><article class='slide-entry flex_column  post-entry post-entry-2741 slide-entry-overview slide-loop-6 slide-parity-odd  av_one_fifth first real-thumbnail posttype-post post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><a href='https:\/\/jeffgreenfield.com\/accurate-attribution-with-rauxas-vp-of-data-science-izzet-agoren\/' data-rel='slide-1' class='slide-image' title='Izzet Agoren &#8211; VP of Data Science'><img decoding=\"async\" width=\"260\" height=\"185\" src=\"https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/09\/izzet.png\" class=\"wp-image-3114 avia-img-lazy-loading-not-3114 attachment-portfolio_small size-portfolio_small wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/jeffgreenfield.com\/accurate-attribution-with-rauxas-vp-of-data-science-izzet-agoren\/' title='Izzet Agoren &#8211; VP of Data Science'>Izzet Agoren &#8211; VP of Data Science<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class=\"slide-meta\"><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2020-07-10T07:00:00-04:00\" >July 10, 2020<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><div class=\"read-more-link\"><a href=\"https:\/\/jeffgreenfield.com\/accurate-attribution-with-rauxas-vp-of-data-science-izzet-agoren\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/09\/izzet.png<\/span>\n\t\t\t\t\t\t<span itemprop='height'>185<\/span>\n\t\t\t\t\t\t<span itemprop='width'>260<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Jeff Greenfield<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2023\/06\/jgb-logo-1.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Jeff Greenfield<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2011-05-20T18:51:43-04:00\" >2020-07-10 07:00:00<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2020-07-26 09:01:02<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Izzet Agoren &#8211; VP of Data Science<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-2825 slide-entry-overview slide-loop-7 slide-parity-even  av_one_fifth  real-thumbnail posttype-post post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><a href='https:\/\/jeffgreenfield.com\/attribution-adoptions-organizational-challenge-with-kevin-seaman\/' data-rel='slide-1' class='slide-image' title='Kevin Seaman &#8211; Higher Ed and Marketing Analytics Leader'><img decoding=\"async\" width=\"260\" height=\"185\" src=\"https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/10\/kevin.png\" class=\"wp-image-3107 avia-img-lazy-loading-not-3107 attachment-portfolio_small size-portfolio_small wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/jeffgreenfield.com\/attribution-adoptions-organizational-challenge-with-kevin-seaman\/' title='Kevin Seaman &#8211; Higher Ed and Marketing Analytics Leader'>Kevin Seaman &#8211; Higher Ed and Marketing Analytics Leader<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class=\"slide-meta\"><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2020-07-09T16:17:11-04:00\" >July 9, 2020<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><div class=\"read-more-link\"><a href=\"https:\/\/jeffgreenfield.com\/attribution-adoptions-organizational-challenge-with-kevin-seaman\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/10\/kevin.png<\/span>\n\t\t\t\t\t\t<span itemprop='height'>185<\/span>\n\t\t\t\t\t\t<span itemprop='width'>260<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Jeff Greenfield<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2023\/06\/jgb-logo-1.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Jeff Greenfield<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2011-05-20T18:51:43-04:00\" >2020-07-09 16:17:11<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2020-07-26 09:00:56<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Kevin Seaman &#8211; Higher Ed and Marketing Analytics Leader<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-2824 slide-entry-overview slide-loop-8 slide-parity-odd  av_one_fifth  real-thumbnail posttype-post post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><a href='https:\/\/jeffgreenfield.com\/attribution-training-with-leslie-laredo\/' data-rel='slide-1' class='slide-image' title='Leslie Laredo &#8211; President of Academy of Digital Media'><img decoding=\"async\" width=\"260\" height=\"184\" src=\"https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/10\/leslie-2.png\" class=\"wp-image-3103 avia-img-lazy-loading-not-3103 attachment-portfolio_small size-portfolio_small wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/jeffgreenfield.com\/attribution-training-with-leslie-laredo\/' title='Leslie Laredo &#8211; President of Academy of Digital Media'>Leslie Laredo &#8211; President of Academy of Digital Media<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class=\"slide-meta\"><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2020-07-08T17:02:21-04:00\" >July 8, 2020<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><div class=\"read-more-link\"><a href=\"https:\/\/jeffgreenfield.com\/attribution-training-with-leslie-laredo\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/10\/leslie-2.png<\/span>\n\t\t\t\t\t\t<span itemprop='height'>184<\/span>\n\t\t\t\t\t\t<span itemprop='width'>260<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Jeff Greenfield<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2023\/06\/jgb-logo-1.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Jeff Greenfield<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2011-05-20T18:51:43-04:00\" >2020-07-08 17:02:21<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2020-07-26 09:00:49<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Leslie Laredo &#8211; President of Academy of Digital Media<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-3055 slide-entry-overview slide-loop-9 slide-parity-even  av_one_fifth  real-thumbnail posttype-post post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><a href='https:\/\/jeffgreenfield.com\/math-the-frontier-of-attribution-with-havas-helias-president-michael-kaushansky\/' data-rel='slide-1' class='slide-image' title='Michael Kaushansky &#8211; President of Havas Helia'><img decoding=\"async\" width=\"260\" height=\"185\" src=\"https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/10\/michael-2.png\" class=\"wp-image-3098 avia-img-lazy-loading-not-3098 attachment-portfolio_small size-portfolio_small wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/jeffgreenfield.com\/math-the-frontier-of-attribution-with-havas-helias-president-michael-kaushansky\/' title='Michael Kaushansky &#8211; President of Havas Helia'>Michael Kaushansky &#8211; President of Havas Helia<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class=\"slide-meta\"><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2020-07-07T19:25:41-04:00\" >July 7, 2020<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><div class=\"read-more-link\"><a href=\"https:\/\/jeffgreenfield.com\/math-the-frontier-of-attribution-with-havas-helias-president-michael-kaushansky\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/10\/michael-2.png<\/span>\n\t\t\t\t\t\t<span itemprop='height'>185<\/span>\n\t\t\t\t\t\t<span itemprop='width'>260<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Jeff Greenfield<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2023\/06\/jgb-logo-1.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Jeff Greenfield<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2011-05-20T18:51:43-04:00\" >2020-07-07 19:25:41<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2020-07-26 09:00:40<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Michael Kaushansky &#8211; President of Havas Helia<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-3044 slide-entry-overview slide-loop-10 slide-parity-odd  av_one_fifth  real-thumbnail posttype-post post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><a href='https:\/\/jeffgreenfield.com\/nathan-gorenflo-director-of-digital-strategy-marketing-operations-at-franklin-university\/' data-rel='slide-1' class='slide-image' title='Nathan Gorenflo &#8211; Director of Digital Strategy &#038; Marketing Operations at Franklin University'><img decoding=\"async\" width=\"260\" height=\"184\" src=\"https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/09\/nathan.png\" class=\"wp-image-3117 avia-img-lazy-loading-not-3117 attachment-portfolio_small size-portfolio_small wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/jeffgreenfield.com\/nathan-gorenflo-director-of-digital-strategy-marketing-operations-at-franklin-university\/' title='Nathan Gorenflo &#8211; Director of Digital Strategy &#038; Marketing Operations at Franklin University'>Nathan Gorenflo &#8211; Director of Digital Strategy &#038; Marketing Operations at Franklin University<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class=\"slide-meta\"><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2020-07-06T07:00:00-04:00\" >July 6, 2020<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><div class=\"read-more-link\"><a href=\"https:\/\/jeffgreenfield.com\/nathan-gorenflo-director-of-digital-strategy-marketing-operations-at-franklin-university\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/09\/nathan.png<\/span>\n\t\t\t\t\t\t<span itemprop='height'>185<\/span>\n\t\t\t\t\t\t<span itemprop='width'>261<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Jeff Greenfield<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2023\/06\/jgb-logo-1.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Jeff Greenfield<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2011-05-20T18:51:43-04:00\" >2020-07-06 07:00:00<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2020-07-26 09:00:33<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Nathan Gorenflo &#8211; Director of Digital Strategy &#038; Marketing Operations at Franklin University<\/span><\/span><\/span><\/article><\/div><div class=\"slide-entry-wrap\"><article class='slide-entry flex_column  post-entry post-entry-3045 slide-entry-overview slide-loop-11 slide-parity-odd  av_one_fifth first real-thumbnail posttype-post post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><a href='https:\/\/jeffgreenfield.com\/lee-beale-managing-direct-at-crossmedia\/' data-rel='slide-1' class='slide-image' title='Lee Beale &#8211; Managing Direct at Crossmedia'><img decoding=\"async\" width=\"260\" height=\"185\" src=\"https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/09\/lee.png\" class=\"wp-image-3116 avia-img-lazy-loading-not-3116 attachment-portfolio_small size-portfolio_small wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/jeffgreenfield.com\/lee-beale-managing-direct-at-crossmedia\/' title='Lee Beale &#8211; Managing Direct at Crossmedia'>Lee Beale &#8211; Managing Direct at Crossmedia<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class=\"slide-meta\"><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2020-07-05T10:00:00-04:00\" >July 5, 2020<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><div class=\"read-more-link\"><a href=\"https:\/\/jeffgreenfield.com\/lee-beale-managing-direct-at-crossmedia\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/09\/lee.png<\/span>\n\t\t\t\t\t\t<span itemprop='height'>185<\/span>\n\t\t\t\t\t\t<span itemprop='width'>260<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Jeff Greenfield<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2023\/06\/jgb-logo-1.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Jeff Greenfield<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2011-05-20T18:51:43-04:00\" >2020-07-05 10:00:00<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2020-07-26 09:00:27<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Lee Beale &#8211; Managing Direct at Crossmedia<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-3046 slide-entry-overview slide-loop-12 slide-parity-even  av_one_fifth  real-thumbnail posttype-post post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><a href='https:\/\/jeffgreenfield.com\/david-kaplan-head-of-digital-marketing-at-grocerkey\/' data-rel='slide-1' class='slide-image' title='David Kaplan &#8211; Head of Digital Marketing at GrocerKey'><img decoding=\"async\" width=\"259\" height=\"185\" src=\"https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/09\/david-kaplan.png\" class=\"wp-image-3113 avia-img-lazy-loading-not-3113 attachment-portfolio_small size-portfolio_small wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/jeffgreenfield.com\/david-kaplan-head-of-digital-marketing-at-grocerkey\/' title='David Kaplan &#8211; Head of Digital Marketing at GrocerKey'>David Kaplan &#8211; Head of Digital Marketing at GrocerKey<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class=\"slide-meta\"><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2020-07-04T08:00:00-04:00\" >July 4, 2020<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><div class=\"read-more-link\"><a href=\"https:\/\/jeffgreenfield.com\/david-kaplan-head-of-digital-marketing-at-grocerkey\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/09\/david-kaplan.png<\/span>\n\t\t\t\t\t\t<span itemprop='height'>185<\/span>\n\t\t\t\t\t\t<span itemprop='width'>259<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Jeff Greenfield<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2023\/06\/jgb-logo-1.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Jeff Greenfield<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2011-05-20T18:51:43-04:00\" >2020-07-04 08:00:00<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2020-07-26 09:00:22<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>David Kaplan &#8211; Head of Digital Marketing at GrocerKey<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-3050 slide-entry-overview slide-loop-13 slide-parity-odd  av_one_fifth  real-thumbnail posttype-post post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><a href='https:\/\/jeffgreenfield.com\/rudy-grahn-evp-measurement-center-of-excellence\/' data-rel='slide-1' class='slide-image' title='Rudy Grahn, EVP &#8211; Measurement Center of Excellence'><img decoding=\"async\" width=\"260\" height=\"185\" src=\"https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/09\/rudy.png\" class=\"wp-image-3118 avia-img-lazy-loading-not-3118 attachment-portfolio_small size-portfolio_small wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/jeffgreenfield.com\/rudy-grahn-evp-measurement-center-of-excellence\/' title='Rudy Grahn, EVP &#8211; Measurement Center of Excellence'>Rudy Grahn, EVP &#8211; Measurement Center of Excellence<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class=\"slide-meta\"><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2020-07-03T08:00:00-04:00\" >July 3, 2020<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><div class=\"read-more-link\"><a href=\"https:\/\/jeffgreenfield.com\/rudy-grahn-evp-measurement-center-of-excellence\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2019\/09\/rudy.png<\/span>\n\t\t\t\t\t\t<span itemprop='height'>185<\/span>\n\t\t\t\t\t\t<span itemprop='width'>260<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Jeff Greenfield<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2023\/06\/jgb-logo-1.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Jeff Greenfield<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2011-05-20T18:51:43-04:00\" >2020-07-03 08:00:00<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2020-07-26 09:00:14<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Rudy Grahn, EVP &#8211; Measurement Center of Excellence<\/span><\/span><\/span><\/article><article class='slide-entry flex_column  post-entry post-entry-3059 slide-entry-overview slide-loop-14 slide-parity-even  post-entry-last  av_one_fifth  real-thumbnail posttype-post post-format-standard'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><a href='https:\/\/jeffgreenfield.com\/jane-clarke-ceo-managing-director-coalition-for-innovative-media-measurement-cimm\/' data-rel='slide-1' class='slide-image' title='Jane Clarke &#8211; CEO, Managing Director Coalition for Innovative Media Measurement (CIMM)'><img decoding=\"async\" width=\"260\" height=\"185\" src=\"https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2020\/01\/jane-2-260x185.png\" class=\"wp-image-3132 avia-img-lazy-loading-not-3132 attachment-portfolio_small size-portfolio_small wp-post-image\" alt=\"\" \/><\/a><div class=\"slide-content\"><header class=\"entry-content-header\"><h3 class='slide-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/jeffgreenfield.com\/jane-clarke-ceo-managing-director-coalition-for-innovative-media-measurement-cimm\/' title='Jane Clarke &#8211; CEO, Managing Director Coalition for Innovative Media Measurement (CIMM)'>Jane Clarke &#8211; CEO, Managing Director Coalition for Innovative Media Measurement (CIMM)<\/a><\/h3><span class=\"av-vertical-delimiter\"><\/span><\/header><div class=\"slide-meta\"><time class='slide-meta-time updated'  itemprop=\"datePublished\" datetime=\"2020-07-02T08:00:00-04:00\" >July 2, 2020<\/time><\/div><div class='slide-entry-excerpt entry-content'  itemprop=\"text\" ><div class=\"read-more-link\"><a href=\"https:\/\/jeffgreenfield.com\/jane-clarke-ceo-managing-director-coalition-for-innovative-media-measurement-cimm\/\" class=\"more-link\">Read more<span class=\"more-link-arrow\"><\/span><\/a><\/div><\/div><\/div><footer class=\"entry-footer\"><\/footer><span class='hidden'>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" >\n\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2020\/01\/jane-2.png<\/span>\n\t\t\t\t\t\t<span itemprop='height'>185<\/span>\n\t\t\t\t\t\t<span itemprop='width'>270<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<span class='av-structured-data'  itemprop=\"publisher\" itemtype=\"https:\/\/schema.org\/Organization\" itemscope=\"itemscope\" >\n\t\t\t\t\t\t<span itemprop='name'>Jeff Greenfield<\/span>\n\t\t\t\t\t\t<span itemprop='logo' itemscope itemtype='https:\/\/schema.org\/ImageObject'>\n\t\t\t\t\t\t\t<span itemprop='url'>https:\/\/jeffgreenfield.com\/wp-content\/uploads\/2023\/06\/jgb-logo-1.png<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/span><span class='av-structured-data'  itemprop=\"author\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Person\" ><span itemprop='name'>Jeff Greenfield<\/span><\/span><span class='av-structured-data'  itemprop=\"datePublished\" datetime=\"2011-05-20T18:51:43-04:00\" >2020-07-02 08:00:00<\/span><span class='av-structured-data'  itemprop=\"dateModified\" itemtype=\"https:\/\/schema.org\/dateModified\" >2020-07-26 09:00:09<\/span><span class='av-structured-data'  itemprop=\"mainEntityOfPage\" itemtype=\"https:\/\/schema.org\/mainEntityOfPage\" ><span itemprop='name'>Jane Clarke &#8211; CEO, Managing Director Coalition for Innovative Media Measurement (CIMM)<\/span><\/span><\/span><\/article><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":2735,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Marketing Attribution Interviews from Jeff Greenfield<\/title>\n<meta name=\"description\" content=\"Incredible interviews on marketing, measurement and a reminder that your career path is anything but linear! 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